Frequently Asked Questions

Why Haldi?

Haldi was started to solve a simple problem: building a skincare routine that actually works is hard. And perhaps you, like 90% of people, want glowing skin but don’t have the time to do the research or wander through Sephora to find great products.

We make it easier by combining data and a skincare coach to bring you the best recommendations for your skin type and an easy way to shop for them. We’re also here to answer your questions along the way (When to use? How to use? Was X supposed to happen?)

What makes Haldi work?

We’ve developed a unique ingredient-based approach, with 3 parts:

  1. Toss the offenders. We assess your current products for Ingredient Offenders -- think mineral oils blocking your pores or surfactants stripping your skin. Half the equation is removing the negative.
  2. What you have + what you need. We build a routine around what you already have and works, so that you don’t have to start from scratch. Your skin coach then chooses products matched to your goals and skin concerns, with the help our of our proprietary data and algorithm.
  3. Your routine. We put your products in the right sequence, and separating out active ingredients that don’t play well together.

The end result is a skin care routine that really works for you.

How does it work?

  • Fill out our skin assessment and tell us about your goals, budget, lifestyle and current products.
  • Within 48 hours, your skin coach will create your personal routine, and send them to your email.
  • You purchase your routine and we mail it to you. We never markup retail and shipping & returns are always free.

Is it a subscription service?

Haldi is not a subscription service. You’re in control - you only buy what you want, when you want.

How do you source your brands and products?

We look for next generations brands products from around the world that combine the best of science and nature, that deliver results. We look for hero products -- that means the best of within each brand and category -- with active ingredients that effectively target skin concerns. Every product has been carefully vetted and personally tested.

Brands we love and trust include: Sunday Riley, Emma Hardie, Oskia London, Josh Rosebrook. Biologique Recherche and more. If you haven’t heard of these, give them a quick Google search and you’ll see why these brands have become true cult favorites.

How much does Haldi cost?

We’re very mindful to develop routines within the budget you specify. There are never any markups and the curation service is free.

We build you a personal store where you can preview all your recommended products before you purchase. Products typically range from $20 to $100, and you can always ask us for alternate suggestions.

How does shipping work?

We offer free shipping, with no minimum orders. We process your order the same or next day, using USPS Priority Mail.

Do you ship internationally?

We’re currently shipping in the U.S. only.

What if I don’t love my products and routine?

If you are not happy with any item, we would happily take it back for a full refund. We would love your feedback as that is what makes us better at building the perfect skincare routine for you. Please email your skincare coach or for a prepaid return label.

Have a different question?

We obsessively check our inboxes and geek out over your questions, skincare and otherwise. Email us at